Digital freight matching technology has come a long way in the last four to five years. It used to be that digital freight matching technology and the benefits it offers were only available to those with the biggest budgets, i.e. the largest shippers and freight brokers in transportation. Today, digital freight matching (DFM) is accessible to brokers and logistics companies of all sizes thanks to the maturation of the technology and the creation of real-time digital carrier-broker marketplaces. While DFM technology provides many benefits, one of the biggest it has to offer is increased efficiency. When you’re working more efficiently, you have more time to devote to growing your customer base.
How Digital Freight Matching Works
Digital freight matching technology connects carriers and drivers looking for freight with freight brokers like you who are looking for truck capacity in real-time. The real-time aspect of DFM is what differentiates it from other capacity sourcing technologies. Unlike load boards and other manual means of sourcing capacity, DFM is built on the real-time exchange of capacity and load data. Platforms such as Trucker Tools’ Smart Capacity provide a secure, digital space for this real-time data exchange to occur. Through real-time DFM software platforms like Smart Capacity, you can search for capacity in real-time and cover loads faster.
DFM Reduces Manual Phone Calls, Emails and Load Board Postings
When you search for capacity using phone calls, email messages and load boards, there’s typically a time delay between when you make your phone call, send your message or post to a load board and when carriers see/hear and/or respond to your messages. As a result, it may take several phone calls, email messages and/or messages thorough a load board to even determine what capacity is available, let alone secure it. Real-time digital freight matching tech gives you instant access to real-time capacity data that ultimately makes you more productive as a freight broker and greatly reduces the manual tasks that have traditionally been associated with covering a load.
Digitizes Carrier/Driver Communications
With a real-time DFM platform such as Smart Capacity, carriers and drivers can search for and view your open loads in Trucker Tools’ free carrier platform and mobile app. They can send you digital rate quotes and book your loads instantly through the carrier platform or app. As a freight broker using Smart Capacity, you can view and respond to these digital quotes and rate confirmations in seconds from within Smart Capacity or right in your TMS. With Smart Capacity, you also can search for truck capacity in real-time and then message carriers through the platform about their capacity in a matter of seconds. Digitizing capacity sourcing, rate negotiations and rate confirmations ultimately makes you more productive and greatly reduces the length of time that it takes to cover a load.
Use Digital Freight Matching’s Time-Savings To Scale
With a real-time DFM platform such as Smart Capacity, carriers and drivers can search for and view your open loads in Trucker Tools’ free carrier platform and mobile app. They can send you digital rate quotes and book your loads instantly through the carrier platform or app. As a freight broker using Smart Capacity, you can view and respond to these digital quotes and rate confirmations in seconds from within Smart Capacity or right in your TMS. With Smart Capacity, you also can search for truck capacity in real-time and then message carriers through the platform about their capacity in a matter of seconds. Digitizing capacity sourcing, rate negotiations and rate confirmations ultimately makes you more productive and greatly reduces the length of time that it takes to cover a load.
Read “How To Get More Customers — and Keep Them.” Schedule a free demo of Trucker Tools’ Smart Capacity.
