Real-time, digital visibility: everyone wants it, but getting it is often the tricky part, especially all or even most of the time. No longer an optional or negotiable service offering, real-time visibility is a must-have if you want to have any chance of winning lucrative shipping contracts. At Trucker Tools’ we understand that carrier and driver participation in load tracking often can be the greatest challenge for you as a freight broker when it comes to providing your shippers with the visibility they require.
In this blog, you’ll learn how Trucker Tools’ has built the trucking industry’s top freight visibility software — and how our customers manage to punch above their weight class to meet even the highest shipper visibility KPIs with our easy to use real-time visibility platform.
Month after month, Trucker Tools’ free driver app is the trucking industry’s number one downloaded app. Here’s why: our free driver app includes more than 20 features and tools designed to help truckers save time and money on the road. Drivers and carriers use the app to find the cheapest fuel, parking, weigh scales, rest areas, truck stops and much more. They also can use the app for digital load tracking purposes with multiple brokers.
Nearly 2.5 million drivers and 250,000 carriers (most of whom run five trucks or fewer) already are using Trucker Tools technology. In fact, many of the drivers and carriers with whom you work are likely already using the Trucker Tools app in their daily work. That familiarity with Trucker Tools’ app can drive higher visibility compliance and increase the freight visibility you’re able to offer customers.
To push visibility compliance and tracking success rates even higher and make your life easier as a broker, we’ve integrated our real-time load tracking platform with more than 90 different ELDs. We’ve made ELD integration a major focus because we recognize that every driver is different and has their own preferences when it comes to load tracking technology.
When a driver uses an integrated ELD on a load, you can view the real-time location of the truck and load in Trucker Tools’ load tracking platform, just as you would with a load tracked using the Trucker Tools app. Our customers who use a combination of app-based and ELD-based load tracking and follow our best practices are able to achieve on average a tracking success rate of 93 percent, which more than meets most shippers’ visibility KPI minimums.
We’ve also designed our real-time visibility platform to integrate with the software that many of your shipper customers use, including MacroPoint, FourKites and Project44. This integration capability means you don’t have to record location updates manually in a spreadsheet or enter data manually in the shipper’s software interface. Instead, you can instantly and automatically share load tracking data with shippers in real-time. With load tracking data shared in real-time through the integration, shippers’ can run their businesses with greater efficiency. Reducing manual load tracking related tasks in your freight brokerage also increases your own productivity and reduces operating costs.
Read “Simple Logistics Rolls Out Trucker Tools’ Driver Loyalty Program.” Schedule a free demo of Trucker Tools’ real-time visibility software platform